Privacy policy
We take privacy seriously. This statement explains what information we collect when you visit our website or purchase from us, how we use it, and the choices available to you.
Please read it carefully.
Who We Are
This Privacy Statement applies to ATELIER ADARSH, operated by Fibriluxe (OPC) Private Limited, a company incorporated under the laws of India. References to "we", "our", or "us" throughout this document refer to ATELIER ADARSH.
As a Data Fiduciary under the Digital Personal Data Protection Act, 2023 (DPDP Act), we are responsible for the personal data we process in connection with our website and services.
For privacy-related enquiries, please refer to the Grievance Officer details at the end of this statement.
What We Collect
Information you give us directly
When you create an account, place an order, or contact us, we collect information such as your name, email address, postal address, telephone number, and payment details. If you correspond with us by email or otherwise, we may retain a record of that correspondence.
Information collected automatically
When you browse our website, we collect certain technical information including your IP address, browser type, device identifiers, pages visited, and time spent on the site. This is collected through cookies and similar technologies, described further below.
Information from third parties
We may receive information about you from our payment processors, fraud prevention services, or analytics providers, in each case only to the extent necessary for the purposes described in this statement.
How We Use Your Information
We use the information we collect for the following purposes:
To fulfil your orders — processing payments, arranging delivery, handling returns, and providing customer service.
To maintain your account — if you have created an account with us, we use your information to manage it, including storing your preferences and order history for your convenience.
To communicate with you — we will send you transactional communications relating to your orders and account. With your consent, we will also send you information about new collections, events, and editorial content we believe may be of interest to you. You may withdraw this consent at any time without affecting the lawfulness of processing carried out prior to withdrawal.
To improve our website — we analyse how our website is used in order to improve its performance and your experience.
To prevent fraud and ensure security — we use certain information, including automated checks, to protect our customers and our business from fraudulent activity.
To comply with legal obligations — we retain certain records as required by applicable law, including financial and tax records under Indian law.
We process your personal data only for the specific purposes for which it was collected, or for purposes that are compatible with those purposes. We do not process personal data in a manner inconsistent with the purpose for which it was originally provided.
Consent
Where we rely on your consent to process your personal data — for instance, for marketing communications — we will request it in a clear and intelligible manner before processing begins. You have the right to withdraw your consent at any time by contacting us or using the unsubscribe mechanism in any marketing communication. Withdrawal of consent does not affect the validity of any processing carried out prior to withdrawal.
Cookies
What Are Cookies
Cookies are small text files placed on your device when you visit our website. They allow the site to remember your actions and preferences over a period of time, so you do not have to re-enter information each time you return. We and our partners, including Shopify, use cookies and similar technologies to personalise your experience, perform analytics, and support marketing.
Categories of Cookies We Use
Essential cookies These are necessary for the website to function and cannot be switched off. They are set in response to actions you take, such as adding items to your cart, logging in to your account, or proceeding through checkout. Without these, the site cannot operate properly.
| Cookie | Purpose | Duration |
|---|---|---|
_secure_session_id |
Maintains your browsing session across pages | Session |
cart |
Stores the contents of your shopping cart | 2 weeks |
cart_sig |
Used in connection with checkout | 2 weeks |
cart_ts |
Used in connection with checkout | 2 weeks |
checkout_token |
Maintains your checkout session | 1 year |
secret |
Used in connection with checkout | Session |
secure_customer_sig |
Used to verify your customer login | 20 years |
storefront_digest |
Used to verify your access to the storefront | Session |
Analytics cookies These help us understand how visitors interact with our website — which pages are visited, how long is spent on them, and where visitors come from. This information is used in aggregate to improve the website.
| Cookie | Purpose | Duration |
|---|---|---|
_landing_page |
Records the page on which your visit began | 2 weeks |
_orig_referrer |
Records the URL from which you arrived | 2 weeks |
_s (Shopify analytics) |
General Shopify analytics | 30 minutes |
Preference cookies These remember your choices — such as language or currency — to provide a more personalised experience.
| Cookie | Purpose | Duration |
|---|---|---|
_shopify_country |
Stores your selected country or region | Session |
_shopify_m |
Used for merchant dashboard access | 1 year |
localization |
Stores your preferred language or locale | 1 year |
Marketing cookies If you have consented, these cookies allow us and third-party partners to show you relevant advertising based on your browsing activity. They may also be used to measure the effectiveness of advertising campaigns.
These are set only with your consent and include pixels from platforms such as Meta (Instagram/Facebook) and Google, if enabled on our store. You may withdraw consent at any time.
Third-Party Cookies
Our website is built on the Shopify platform. Shopify may set its own cookies in connection with the services it provides to us, including payment processing, fraud prevention, and analytics. For details on how Shopify collects and uses data, please refer to the Shopify Consumer Privacy Policy.
Managing Your Cookie Preferences
You can control and manage cookies in several ways:
Browser settings — most browsers allow you to refuse or delete cookies. Refer to your browser's help documentation for instructions. Please note that disabling essential cookies will affect the functionality of our website, including your ability to add items to your cart or complete a purchase.
Opt-out tools — for analytics and advertising cookies, you may also opt out directly through tools such as Google Analytics Opt-out and Meta's Ad Preferences.
Your preferences will be remembered for future visits, though clearing your browser's cache or cookies will reset them.
Sharing Your Information
We do not sell your personal data. We share it only in the following limited circumstances:
Data Processors and service providers — we work with carefully selected third parties who assist us in operating our website, processing payments, fulfilling orders, and providing customer support. These parties are authorised to process your personal data only in accordance with our instructions and applicable law, and are bound by appropriate contractual obligations.
Legal compliance — we may disclose your information where required to do so by law or by a competent authority, including courts and regulatory bodies in India or elsewhere.
Business transfers — in the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction. We will notify you of any material change in ownership or use of your personal data in advance.
We do not share your personal data with third parties for their own marketing purposes.
Cross-Border Transfers
Our operations and service providers are based across multiple countries, and your personal data may be transferred to and processed outside India. We conduct such transfers only to countries or entities that provide an adequate level of protection for personal data, or where appropriate safeguards are in place, in accordance with the DPDP Act and any rules or notifications issued thereunder.
How Long We Keep Your Information
We retain your personal data only for as long as is necessary to fulfil the purpose for which it was collected, or as required by applicable law. Once the purpose is served and there is no legal obligation requiring continued retention, we take reasonable steps to erase or anonymise your data.
Order and transaction records are typically retained for seven years following the transaction, in accordance with Indian financial and tax regulations. Account information is retained for as long as your account remains active, and for a reasonable period thereafter.
Your Rights
Under the DPDP Act, 2023, you have the following rights as a Data Principal:
- Right to access — the right to obtain a summary of the personal data we hold about you and the purposes for which it is being processed
- Right to correction and erasure — the right to correct inaccurate or incomplete personal data, and to request erasure of personal data that is no longer necessary for the purpose for which it was collected, subject to legal retention requirements
- Right to grievance redressal — the right to have your grievances addressed in a timely manner
- Right to nominate — the right to nominate another individual to exercise your rights in the event of your death or incapacity
If you are located in the European Union or United Kingdom, you may have additional rights under the GDPR or UK GDPR, including the right to data portability and the right to lodge a complaint with your local supervisory authority.
If you are a California resident, you may have rights under the California Consumer Privacy Act (CCPA). We do not sell personal information.
To exercise any of your rights, please contact our Grievance Officer as set out below.
Children
Our website is not directed at individuals under the age of 18. In accordance with the DPDP Act, we do not knowingly process the personal data of children without verifiable parental or guardian consent. If you believe we have inadvertently collected personal data from a minor, please contact us immediately and we will take prompt steps to delete it.
Security
We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, disclosure, alteration, or destruction. Payment card data is handled by our payment processors and is not stored by us.
No transmission of data over the internet is entirely without risk, and we cannot guarantee absolute security of information transmitted to our site. We will notify you and relevant authorities of any personal data breach as required by applicable law.
Changes to This Statement
We may update this Privacy Statement from time to time to reflect changes in our practices or applicable law. When we do, we will revise the date at the top of this page and, where the changes are material, notify you by email or a notice on our website. We encourage you to review this statement periodically.
Grievance Officer
In accordance with the Information Technology Act, 2000, the IT (Intermediary Guidelines and Digital Media Ethics Code) Rules, 2021, and the Digital Personal Data Protection Act, 2023, the details of our Grievance Officer are as follows:
Name: Adarsh Gupta Designation: Founder ATELIER ADARSH
Email: info@atelieradarsh.com Contact hours: Monday to Friday, 10:00 am – 6:00 pm IST
We will acknowledge your grievance within 48 hours and endeavour to resolve it within 30 days of receipt.
This Privacy Statement is governed by the laws of India. For international customers, we additionally comply with the General Data Protection Regulation (GDPR), UK GDPR, and California Consumer Privacy Act (CCPA) as applicable to residents of those jurisdictions.